MultiversX (formerly Elrond) is an infrastructure blockchain protocol. It started as a Binance IEO raising over $2M, and has recently launched their protocol which is considered to be highly scalable, fast and low cost.
We were able to secure incredible full features on crypto top tiers such as Coindesk and Cointelegraph. These full features also featured interviews with Beniamin Mincu, CEO of MultiversX, and have helped establish his thought leadership. We’ve managed to obtain 62 pieces of coverage within a month and half, thereby creating large exposure for the MultiversX mainnet launch and incentivized testnets.
We have had communications with MultiversX since Ethereal 2019 when we met. Since then, we’ve been trying to sign them up, however only in June 2020 they have begun preparing for the mainnet launch and came to us for a pilot. They were super excited with our initial results of Cointelegraph and Coindesk full features, and have continued to work with us since — including for the mainnet launch
Jul 30, 2020
Jul 20, 2020MarketAcross has done an incredible job accompanying our Mainnet launch news and the announcements that followed, providing key inputs for our positioning and messaging strategy. It is great to work with such a high‑energy, well‑experienced team with a robust network of connections within the blockchain and fintech media. This has helped us organically grow our brand's reach and overall awareness across channels.
