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When Everything Breaks: How Web3 Wins or Loses Trust in Crisis
Intro While the core principles of crisis management are universal, Web3’s decentralized structure creates unique hurdles. There is no single war room or unified voice, just a distributed team where this lack of centralization makes containment harder, coordination slower and mistakes painfully public. This environment creates a paradox: the same transparency that builds trust in good … Continue reading "When Everything Breaks: How Web3 Wins or Loses Trust in Crisis"
Web3 PR 101: From First Impression to Lasting Traction
Introduction You’ve spent months, maybe even years, building your tech, perfecting your tokenomics, and finalizing your protocol. You’ve poured everything into getting the project ready for its big debut. But what comes after the “hello, world” post? This is where many founding teams, hyper-focused on the build and all its technical requirements, find themselves somewhat … Continue reading "Web3 PR 101: From First Impression to Lasting Traction"