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Web3 PR 101: From First Impression to Lasting Traction
Introduction You’ve spent months, maybe even years, building your tech, perfecting your tokenomics, and finalizing your protocol. You’ve poured everything into getting the project ready for its big debut. But what comes after the “hello, world” post? This is where many founding teams, hyper-focused on the build and all its technical requirements, find themselves somewhat … Continue reading "Web3 PR 101: From First Impression to Lasting Traction"
How to Conquer Crypto Events, Role-by-Role
The peak of the crypto conference calendar has arrived. For many teams, this is one of the most hectic parts of the year, juggling plans for Token2049, Korea Blockchain Week, EDCON, Devcon, and more. Beyond booking your flights and hotels, you’re coordinating social content, on-site logistics and of course – branded merch! But whether you … Continue reading "How to Conquer Crypto Events, Role-by-Role"
8 Things You Should Never Do to Promote Your Blockchain Project
Introduction Every business craves attention. Whether it’s B2B or B2C, getting eyeballs on your products and services is the goal. Naturally, there is a right way and a wrong way to go about achieving this, and that’s especially true in crypto where the mantra “No news is bad news” certainly doesn’t hold water. Reputations can … Continue reading "8 Things You Should Never Do to Promote Your Blockchain Project"
MarketAcross and Chainlink Labs Establish Channel Partnership To Support Chainlink BUILD Members
MarketAcross, the world’s leading PR and content marketing solution for blockchain startups, today announced that it has entered into a channel partnership with Chainlink Labs, a developer of Chainlink, the industry-leading Web3 services platform. This channel partnership will help support startups in the Chainlink BUILD program and give them access to services in PR, content … Continue reading "MarketAcross and Chainlink Labs Establish Channel Partnership To Support Chainlink BUILD Members"
Top 10 Need-to-Know Crypto Buzzwords
The world of blockchain and cryptocurrencies is constantly evolving. And the same can be said for its lingua franca, the buzzword-laden vocabulary crypto folk use every day. It’s a bizarro language that baffles newcomers and provokes nods of recognition and sneers from those in the know. Decentralized Autonomous Organizations (DAOs) DAOs are self-governed organizations that … Continue reading "Top 10 Need-to-Know Crypto Buzzwords"
ETHTLV 2023: A Week To Remember
After an impressive week of quality networking, learning, sharing, and food, the future looks bright for next year’s conference. Well before the madness of this week kicked off, most of our locals probably thought the same: “Here we go again, another run-of-the-mill crypto meetup. It all started with Starkware announcing its first-ever event on Israeli … Continue reading "ETHTLV 2023: A Week To Remember"